Profile

Visual and Digital Design Agency  specialized in Brand identity, Web, Publishing  & Exhibitions, created in Phnom Penh in 2008.

We are now about 15 people from different countries working for the agency. Every day we share our expertise acquired at the service of major brands.  Our clients are both local and international companies.

Melon Rouge is a Creative Consultancy specialized in Branding.

We provide integrated Brand Consulting and Creative services to advise our clients on how best to develop and valorize their brands.

We have a Creative heart and a Marketing mind that, together with our solid experience enable us to develop consistent strategies that make brands succeed in their market.

Our Vision:

Work ethics, a realistic approach to each project, and focus on meeting our client’s needs and expectations.

We want our clients happy and thats why we build
strategies that really fit to their necessities. We provide consultancy based in our experience and we always look for the best tools to have the best result. Here we provide a list of services that we are happy to offer:

Market analysis / Brand Research / Brand Positioning / Brand Strategy / Concept Development / Naming / Copywriting / Corporate Branding / Rebranding /Logo Design & Collaterals / Media Strategy / Promotion / Strategy / Motion Graphics Press Advertisement / Outdoor Advertisement / Artistic Publishing / Commercial Publishing / Packaging / Product Design / Tailor Made Photography / Product Photography / Illustration / Architecture Plan / Interior Design / Museography / Exhibition Design / Event Design and Management / Event Marketing / Offline Marketing / Guerrilla Marketing Strategy / Website Design / User Experience / CRM Mobile Responsive / SEO Solutions / Digital Marketing / Mobile Apps / Multi-Platform / App Development / Interactive experience / Serious Games / Video Production / Art Direction...

Strategy: 

We research over the needs and goals of each project to address both consumer and industry insights. Our job is to determine the most effective way to reach our goal analyzing competence and positioning.
In Melon Rouge, we keep up to date about what is going on outside, how our user perform and other users in other markets to create new trends.
To drive content we need a good storytelling to give to each brand an unique perspective.
From here our goal is to create an influence over out target behavior and all of this build a brand success.

Branding:

We don’t talk about logos or leaflets, we talk about Strategy and results to create a true brand experience. Each brand requires a unique approach and setting specific goals.
We create names to set the tone, we create a storytelling around a brand and we transform that into a visual symbol that wil be the visual statement.
We become your partner and dig to understand your values and goals to deliver the best brand solution to push your brand to its maximun.
Our agency has a long experience in brand management especially in creative identity, which has been at the core of our business from the start of our operations.

Digital:

We create interactive and digital tools combining the languages of coding, animation, motion and graphic design in an attractive way.
Mobile apps, serious games, in-store devices, touch screens experiences, responsive design website and sensor application : we study existing digital trends to target the best way to reach your audience and make customer experience more enjoyable.
We base our work on universal design trends and widespread human-machine interactions in order to create unique and high value experience that strengthen your brand identity and enhance customer loyalty